How to Use the Event Impact Calculator for COVID-19 Business Recovery
The Event Impact Calculator (EIC) estimates the economic impact and ROI of proposed, past, or cancelled events for Georgia communities. It is a flexible and robust tool designed to provide regionally localized metrics. Request access to the Explore Georgia Event Impact Calculator, and learn about how to use this tool for COVID-19 impact considerations and recovery planning below.
Register for the four-part EIC Bootcamp Series beginning September 16, 2020. Create or access your Destinations International Account, and use code EICSUB2020 to receive complimentary registration for EIC webinars.
Watch pre-recorded sessions about using the EIC to quantify the impact of COVID-19:
- Using the Event Impact Calculator to Calculate Lost Business: A special discussion about using the EIC to calculate lost business in the wake of COVID-19. Paul Nursey, CEO of Destination Greater Victoria (Canada), and David Czechowski, Director/Senior Economist-Research & Analysis of Choose Chicago, share their practices and suggestions on using the EIC to your advantage.
- A Look Into the EIC During Post-Pandemic Recovery: Adam Sacks, President of Tourism Economics, shares how the EIC can help organizations calculate the value of lost business and aid in the path of post-pandemic recovery.
- Innovative Ways to Use the EIC: A discussion about how subscribers are using the EIC during these “unprecedented times,” including rebooking, reevaluating, scenario planning, and more.
- EIC 101: How to Calculate Event Impact for New Users