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Tourism Product Development (TPD)

To grow Explore Georgia, our industry must continually expand, enhance or improve the quality and quantity of experiences available to visitors. The Tourism Product Development (TPD) staff offers guidance through on-site or virtual Resource Teams, culminating in a full report of recommendations,  grant opportunities, and follow-up technical assistance. By identifying and enhancing a community’s tourism product, the Resource Team approach ultimately will help draw more visitors to the community as well as provide an overall diversified economic development strategy for bringing jobs and infusing new money in to a community.

What does success look like?

Success in all the Georgia tourism pillars: African American Heritage, Outdoor Recreation, Georgia Grown, Film & Music, and Iconic Georgia are heralded by Commissioner Pat Wilson in the video where he notes "our TPD program empowers and assists communities by helping them identify, develop and get their experiences visitor-ready. In its first 10 years, Georgia’s TPD Program has served ~200 communities across the state, several are featured in this slideshow, and we place a strong emphasis on serving rural communities (see map)."

Next steps...

Review the program details below and apply via email; browse reports for product recommended for peer communities, and keep our grant program in mind when your resource team visit is complete. 

...and get started now...

Even if you have yet to host a resource team, and in fact while you are waiting, be inspired by the Heritage Tourism Handbook: A How-to-Guide for Georgia. Designed to help you make the most of your historic and cultural assets and attractions, and thus encourage the heritage tourist to visit your community.  

Team kayaking in GLSmith State Park

Resource Team Information

Learn more about TPD criteria for participation and evaluation of readiness.

Cover of TPD successes

Resource Team Reports & Recommendations

View all Resource Team reports in full or browse summaries of the tourism potential recommended.

Hiker next to a stream in a heavily wooded forest

Resource Team Grants & Resources

Funding assistance for communities that have participated in a TPD Resource Team; and other Resources

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PeachByte is a monthly communiqué to Georgia tourism partners that allows the Explore Georgia team to efficiently and effectively communicate with Georgia's tourism industry.

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