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Explore Georgia relies on research to make informed decisions and measure our success. We use data, analytics, surveys, industry reports, custom analyses and more to optimize the work we do and to monitor the pulse of the tourism industry in Georgia. 

View the calendar of when the latest research will be released.

Browse All Research

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Access the Explore Georgia Event Impact Calculator

The Event Impact Calculator estimates the economic impact and ROI of proposed or past events for Georgia communities. It is a flexible and robust tool designed to provide regionally localized metrics.

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