Georgia Governor’s Tourism Conference
Agenda
The 2026 Georgia Governor’s Tourism Conference will be held September 28-30, 2026, on Jekyll Island. All sessions will take place at the Jekyll Island Convention Center unless otherwise noted.
The 2026 Georgia Governor’s Tourism Conference will be held September 28-30, 2026, on Jekyll Island. All sessions will take place at the Jekyll Island Convention Center unless otherwise noted.
1-4 p.m. | Registration Open
1-5 p.m. | Exhibitor Load In
3-5 p.m. | Tees & Tiles: Golf or Mahjong
Pre-Conference Social Event & Georgia Tourism Foundation Fundraiser
Location: Jekyll Island Golf Club - 2nd Floor Clubhouse
322 Captain Wylly Rd.
Jekyll Island, GA
9 a.m.-5 p.m. | Registration Open
8:30-10 a.m. | Beach 5K & Fun Run/Walk
Pre-Conference Event & Georgia Tourism Foundation Fundraiser with Grab & Go Breakfast Treats
Sponsored by Okefenokee Swamp Park
Location: Great Dunes Beach Pavilion, adjacent to the Jekyll Island Convention Center
1-1:10 p.m. | Welcome
Speakers:
- Jay Markwalter, Deputy Commissioner of Tourism, Georgia Department of Economic Development
- Alexa Hawkins, Director of Marketing & Communications, Jekyll Island Authority
1:10-2 p.m. | Opening General Session
Unshakeable Resilience: Turning Obstacles into Opportunities and Burnout into Breakthroughs
Speaker:
- Rory Gardiner, Comedian & TEDx Speaker
2-2:30 p.m. | Afternoon Refreshment Break and Exhibitor Exploration
Sponsored by Carrollton Area CVB
2:30-3:30 p.m. | Breakout Sessions
Destination Champions: Turning Hospitality Professionals into Community Ambassadors
Moderator:
- Ontaria Finch, Visitor Services Manager, Georgia Department of Economic Development
Panelists:
- Anya Turpin, Executive Director, Visit Perry
- Caitlin Neal, Marketing Director, Pick Ellijay
- Maurice Odoms, Director of Leisure Sales & Training, Explore Gwinnett
3:45-4:45 p.m. | General Session
If You Don’t Show Up, You Don’t Get Chosen: Harnessing AI to Power Your Tourism Messaging
Speakers:
- Craig Lucie, Founder and CEO, Lucie Content
- Aaron Diamant, Senior Vice President, Lucie Content
- Prajwal Mohan Kumar, AI Engineer, Lucie Content
4:45-5 p.m. | Remarks
5-8 p.m. | A Coastal Social: Dinner & Networking Reception
Location: Jekyll Island Convention Center Oceanside Lawn
7:30 a.m.-4:30 p.m. | Registration Open
8-9 a.m. | Breakfast & General Session
Explore Georgia Partner Opportunities
Speakers:
- Lori Hennesy, Regional Tourism Manager, Georgia Department of Economic Development
- Carly Stedman Norosky, Director of Destination Partner Development, Miles Partnership
9-10 a.m. | General Session
Culture Can’t Be Outsourced: 6 Storytelling Strategies Every DMO Can Use
Sponsored by Pick Ellijay
Speaker:
- Evita Robinson, Founder, Nomadness Travel Tribe
10-10:30 a.m. | Refreshment Break & Exhibitor Exploration
Sponsored by Georgia World Congress Center Authority
10:30-11:30 a.m. | Breakout Sessions
When the Story Breaks: Building Your Reactive Communications Plan Before You Need It
Speakers:
- Craig Lucie, Founder and CEO, Lucie Content
- Aaron Diamant, Senior Vice President, Lucie Content
- Prajwal Mohan Kumar, AI Engineer, Lucie Content
Destination Communication: Learn the Skills that Create Memorable Guest Experiences
Speaker:
- Vincent Phipps, Founder & CEO, Communication VIP Training and Coaching
11:30 a.m.-12:45 p.m. | Lunch & General Session
Explore Georgia Update
Speaker:
- Jay Markwalter, Deputy Commissioner of Tourism, Georgia Department of Economic Development
1-2 p.m. | Breakout Sessions
2:15-3:15 p.m. | General Session
Tripadvisor’s Trendcast: Emerging Travel Trends & Practical Ways to Turn Insights into Visitation
3:15-3:30 p.m. | Remarks
3:30-5 p.m. | Explore & Enjoy Jekyll Island
Choose your own adventure with these Jekyll Island activities.
5-6:30 p.m. | Happy Hour & A Half
Location: Founders Social & Pier Road Shops
Jekyll Island Historic District
6:30 p.m.-Until | Dinner On Your Own
7:30 a.m.-Noon | Registration Open
8:30-9:30 a.m. | Breakfast & General Session
Georgia Tourism's Rising Stars Panel Discussion
9:30-10:30 a.m. | General Session
Joint House & Senate Committee on Economic Development & Tourism
10:30-11 a.m. | Refreshment Break & Exhibitor Exploration
11 a.m.-12 p.m. | Breakout Sessions
Better Together: Community Partnerships That Work
Speaker:
- Cassidi Kendrick, Outreach and Training Coordinator, Georgia Department of Community Affairs’ Office of Downtown Development
Worth the Share: Creating Social Content Travelers Want to Pass Along
Speaker:
- Deja Pruitt, Director of Social Media & Digital Marketing, Hemsworth Communications
Noon-1:30 p.m. | Governor's Luncheon
Sponsored by:
- IHG Hotels & Resorts
- 365 Degree Total Marketing
- VisitColumbusGA
Speaker:
- Georgia Governor Brian P. Kemp
1:30 p.m. | Closing Remarks
2 p.m. | Exhibitor Breakdown
2-3 p.m. | Georgia Tourism Foundation Board of Directors Meeting
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