Webinar: Group Tour Primer - 5 Steps to Become More Group Tour Ready

September 8, 2020 | 2:00 - 3:00 pm via Zoom


Interested in growing your group tour business? This webinar will provide a general overview/orientation of the Group Tour industry and offer five steps to make your destination, attraction, hotel or business more group tour friendly. The instruction will offer an overview of the size, profile, and unique elements of the Group Tour industry, discuss the various types of group tours, trends for the group tour market - particularly in light of COVID-19, and identify key stakeholders to engage in the group tour industry.


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About Your Instructor: Sally Davis Berry, Recognized Group Travel Expert

Named one of the Top 10 Most Influential Women in Group Travel, Sally Davis Berry has more than 20 years of experience in the tourism industry. She is considered a top innovator in the group tour industry and recognized as a "Top 25 Tourism Marketing Professional" in the U.S. She has worked at small and medium-sized tourism businesses, including the Corning Museum of Glass.

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