2027 Georgia Travel Guide Advertising Opportunities

The 2027 Georgia Travel Guide will encourage visitation across all regions of the state – from beloved mainstays to hidden gems. From cover to cover, visitor needs are at the forefront, with all content driven by traveler sentiment data. Building on the updates made to the 2026 guide, the 2027 edition will feature:

• In-depth, inspirational feature stories written by Georgia-based writers
• Vibrant photography and elevated design to captivate readers
• Two-page sponsored content and single display ads
• Premium cover stock for a high-quality look and feel
• New front and back cover gatefolds, expanding the guide’s cover experience
• A new perforated postcard insert, giving readers a tactile keepsake from their trip planning

Designed to Inspire Georgia Travel

Inspirational content will celebrate the people, places, flavors, and experiences that make Georgia a must-visit destination. The 2027 Georgia Travel Guide will once again feature a roundup of “Best Trips of the Year,” highlighting new offerings and special reasons to visit the state in 2027. Throughout the entire guide, immersive storytelling is designed to inspire visitors to explore Georgia’s cities, small towns, outdoor spaces, culinary scenes, cultural landmarks, and only-in-Georgia experiences.

Beyond the Guide

In conjunction with the printed piece, a digital version of the travel guide will be available on the Explore Georgia website, offering readers the opportunity to directly engage with partner ads.

Distribution Overview

In-Market Timing

With 400,000 copies printed, the 2027 Georgia Travel Guide will be available to Georgia tourism partners and the public in December 2026. This timing will allow travelers to get a head start on planning their travels for the new year.

Distribution Outlets

• Direct requests on ExploreGeorgia.org
• Digital Views of eGuide
• Georgia Visitor Information Centers: nine locations at key entry points into the state, including new kiosks to capture after-hours visitors
• A statewide network of tourism locations, including local city and county welcome centers, attractions, and Georgia State Parks & Historic Sites
• Kiosks at major attractions, including the Georgia Aquarium in Atlanta, generate in-market exposure and increased guide pickup in areas with high foot traffic
• In partnership with the Georgia Tourism Foundation Board of Directors, Explore Georgia has and will continue to work to expand distribution to various private-sector partners.

Advertising Rates & Deadlines

There are two ways to advertise in the 2027 guide: One option is to work with the Miles team on editorial and design of custom sponsored content pages (included in advertising cost). Or, you can supply your own display ads, available in full-page or two-page spread sizes. Either way, you can ensure an impactful spot in this guide.

Bonus: a 200,000 impression display ad package on ExploreGeorgia.org is offered with the purchase of sponsored content or display ad.

Sponsored Content

• Two-page Spread: $36,000*

*Minimum two-page spreads; though multiple spreads may be purchased and/or can be shared among a group of advertisers. 

Premium & Run-of-Book Display Ads

• Back Cover: $30,975
• First Advertiser: $25,750
• Inside Back Cover: $25,750
• Two-page Spread: $36,000
• Full Page: $18,975

Advertising Deadlines

• Sponsored Content Space Close: August 6, 2026
• Display Ad Space Close: September 4, 2026

For more information, contact your Explore Georgia Regional Manager or Carly Stedman Norosky at Miles Partnership.