Kim Palmer

Kim manages the Destination Optimization Program team at Miles and has helped guide the development and industry awareness for this program since its launch in 2017. These efforts have helped empower Destination Marketing Organizations (DMOs) and travel industry businesses to update and enrich content through Google and other major travel planning platforms to improve the discoverability of their communities. Previously, she has been the company’s Director of SEO, the Director of Digital Marketing for the Hospitality division and launched some of the industry’s first destination marketing websites in the late ’90s.